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BreyerFest 2021 Announcement

BreyerFest 2021 Announcement

 

After we wrapped up BreyerFest last summer, the camera crew had barely packed down before the Events and Marketing teams put their heads together (masked and from a safe, 6-foot distance) with ambitious plans to re-vamp, restructure, and refresh the event that we all know and love.  As we mentioned at the conclusion of our Celtic Fling, thanks to reaching fans across the globe in record numbers, BreyerFest would be guaranteed to have a virtual component going forward – to ensure that any fan that wanted to participate in BreyerFest would be able to.

As we continue to navigate life with Covid-19, our top priority remains ensuring that our fans, staff, and equine stars remain safe.  When we made the transition to a virtual event for 2020, we were blown away by the innovation and creative, quick thinking of the Breyer community and have been inspired by them to think bigger and better. There is no end to the possibilities of this new world we are all operating in. It is with that boundless energy in mind that we are making the commitment to host BreyerFest 2021: Horse of Different Color, as an incredible virtual experience. In light of the continuing virus concerns and the amount of time needed to bring this event to its fullest potential in an online format, we have opted to make this decision now. We are eager to engage with fans about what you want to see in the celebration that will be BreyerFest 2021: Horse of a Different Color.

So, what can you expect during our celebration of Horse of a Different Color? More ways to interact with other Breyer fans around the globe, an enhanced shopping experience, hours of entertainment, workshops and model horse shows, a streamlined ticketing process, fun contests, and TONS of beautiful models! Our Design and Production teams have been seeing spots (and stripes) for months now as we develop our largest collection of Exclusive Models to date. Reveals will start earlier than ever before, so be sure to follow the BreyerFest Blog for all the latest updates. You don’t want to miss a thing!

We’ve got some very important information coming your way on the BreyerFest Blog tomorrow (and over the next few days), so be sure to check back!  BreyerFest will take place July 16-18, 2021 and tickets will be on sale in a few weeks!

 

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Comments

Jessica Jonesi - January 5, 2021

Sad to see this as I was hoping to have it in KY, as I attended since 2015. I hope you do better when not getting things taken out of the cart this year as it happened a lot to me last year.

Veleda Cordes - January 5, 2021

As much as I LOVE BreyerFest in person, I can only rarely attend so this is awesome to be able to have access to these great models! And I LOVE the celebration horse this year!!!

Laurie Green - January 5, 2021

Last year was my first BreyerFest ever (due to being able to attend online) and I had a blast. So glad you’re deciding early to hold the event virtually again this year. It’s sounding very exciting so far!

LISA SHIFFLETT - January 5, 2021

Thank you! Really looking forward to my 1st Breyerfest as I watched last year when I really wish that I had taken part!

Corrie Soboda - January 5, 2021

While I know this is a disappointment for those who love the live event, ( I’ve been several times) it is extremely understandable with the amount of time needed to plan breyerfest. Thank you for making this announcement early. While breyerfest Celtic fling had its ups and downs I was grateful to be able to participate and I will look forward to participating this year as well. Hope that everything goes smoothly for you all in putting on this year’s event.

Stephanie - January 5, 2021

Is it possible to add some sort of model horse show with a “cheap” prize for those of us in quebec or make it a sort of show for constructive criticism? That’s something i really want to see and what made me the most sad about last years breyerfest. I am glad it is virtual otherwise there would be no way for me to participate!!!

Donna Sutphin - January 5, 2021

OMG IM SO HAPPY I can never go to Kentucky.. oh mee and my daughter are so excited..thank you

Sally Wright - January 5, 2021

I can’t wait! 2020 was my first Breyerfest and I can’t wait for 2021! Thank you so much!

Dina Rathburn - January 5, 2021

As much as I would love to take my niece to Kentucky Horse Park for the full experience, I am so pleased that Breyer has chosen to put attendee safety first and do an online event again this year. We did not do Breyer Fest last year, but will certainly be buying tickets for this year as soon as we can! LOVVVVVE the Celebration Horse and can’t wait to see what the online event is all about! Thank you for making this decision early so we can all prepare! :)

Catherine DeMott - January 5, 2021

Thank you for making this decision early. I will miss actual Breyerfest, and hope we can get back together in 2022. Last year’s virtual experience was excellent for the workshops and other virtual content. Please, please, fix the shopping experience. Having things vanish from your cart for several tries really takes away from the joy of this event.

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